Core Audience | Platforms
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Platforms

Multi-Platform Impact

Multi-Platform

Core Audience offers cross-platform solutions that enable your brand to develop stronger relationships with your consumers by reaching the right people on the right device at the right time.

Display

Desktop

Core audience offers a full suite of standard and high-impact formats that can be served across desktop environments. Creative optimization can be implemented to maximize performance.

FORMATS

  • IAB standard desktop formats

  • 160×600
  • 970×90

  • 970×250
  • 640×480

  • Lightbox unit

Mobile

Leverage real-time buying across Hearst’s mobile sites and hundreds of leading premium inventory sources through a targeted adverting buy designed to reach consumers on the go. Your brand can access proprietary data and precise location targeting across mobile phones, and tablets.

FORMATS
Smart Phone

  • 300×250
  • 300×50
  • 320×50

Tablet

  • 728×90
  • 300×250
  • 300×600

Mobile
Video

Video

Deliver video ads across Hearst’s network of properties and partner sites and leverage insights about readers and their viewing habits. Core Audience optimizes videos based on a multitude of performance goals.

FORMATS

  • In-Banner Video Units

  • Mobile and Desktop Pre-Roll (15-30 second)