Partners
Core Audience partners with leading data management and digital advertising technology companies around the world to ensure success with your online marketing and advertising campaigns. If you are interested in joining our growing list of Core Audience partners, please contact us today!
eXelate is the world’s first and largest open marketplace for behavioral targeting data and the leader in data management tools. Through participation on the eXelate eXchange and access to proprietary data management tools such as eXelate’s teXi, data buyers build an instant behavioral targeting function and optimize their campaign delivery, while data sellers gain direct control over their audience data distribution and build a new privacy–friendly income stream. The eXchange includes over 50 top ad network, agency and demand-side platform buyers and dozens of leading publishers, who deliver targeting data on 150M U.S. unique users in lucrative verticals including Business-to-Business, Auto, Travel, Finance, Shopping and registration-based Demographics. For more information please visit www.exelate.com.
Demandbase is a technology company that enables B2B marketers to improve marketing conversions and turn web traffic into sales. Delivered on demand, Demandbase’s SaaS solutions leverage its proprietary Business Resolution Platform, combining real-time identification of the companies visiting a web site with a new breed of B2B web analytics, measurement, and integration tools to make every customer or prospect interaction more effective, and significantly increase conversion rates. Demandbase works as a standalone service or integrated with other sales and marketing technologies to give them new intelligence, enabling companies to align marketing and sales strategies and improve overall campaign performance. Founded in 2006 and in use at more than 1,000 companies, Demandbase is headquartered in San Francisco, California, and funded by Adobe Systems (NASDAQ:ADBE), Altos Ventures and Sigma Partners. http://www.demandbase.com/
LiveRamp data onboarding enables companies to use their offline customer data in online advertising. LiveRamp works with leading major brand publishers and community sites to help match offline data and build their CRM Retargeting capabilities. http://www.liveramp.com
Google’s DoubleClick™ products provide ad management and ad serving solutions to companies that buy, create or sell online advertising. The world’s top marketers, publishers, ad networks and agencies use DoubleClick products as the foundation for their online advertising businesses. With deep expertise in ad serving, media planning, search management, rich media, video and mobile, our DoubleClick products help customers execute their digital media strategy more effectively. http://www.google.com/doubleclick/
PubMatic’s ad monetization and management solution combines impression-level ad auction technology, the most comprehensive brand protection tools, and enterprise ad operations support to give the Web’s premium publishers the most control over their revenue and brand. PubMatic has seven offices around the world in the US, Europe, and Asia. Some of the world’s most respected online publishers have chosen to work with PubMatic, including The Huffington Post, eBay, United Online, TV Guide, and the majority of the comScore Top 10. PubMatic is venture backed by Draper Fisher Jurvetson, Nexus Venture Partners, and Helion Ventures. http://www.pubmatic.com/
OpenX is the world’s leading independent provider of digital advertising technology that enables businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise and OpenX Market, provide a comprehensive revenue generation platform by combining ad serving with a unique ad exchange. OpenX ad serving products are used by more than 200,000 websites in more than 100 countries and serve more than 350 billion ads monthly. OpenX Market reaches more than 400 million monthly unique users worldwide. OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Limited, is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures and O’Reilly AlphaTech Ventures. For more information, please visit: www.openx.org
Adify Media is advertisers’ specialty content expert—one of two complementary businesses from Adify Corp. Built on the Adify Network Builder™ platform technology that powers 200-plus vertical ad networks, Adify Media has direct relationships with over 12,000 specialty content publishers and their highly engaged audiences. As partners in their customers’ success, Adify Media offers integrated packages, state of the art ad serving technology and concierge media services to deliver on brand advertising objectives. http://www.crunchbase.com/company/adify
Coremetrics®, an IBM Company, a leading provider of web analytics and marketing optimization solutions helps businesses relentlessly optimize their marketing programs to make the best offer, every time, anywhere, automatically. More than 2,100 online brands globally use Coremetrics Software as a Service (SaaS) to optimize their online marketing. Coremetrics integrated marketing optimization solutions include real-time personalized recommendations, email targeting, display ad targeting across leading ad networks, and search engine bid management. The company’s solutions are delivered on the only online analytics platform designed to anticipate the needs of every customer, automate marketing decisions in real time, and syndicate information across all customer channels. http://www.coremetrics.com//
Founded in 1999, Digital Element is the industry pioneer of IP Intelligence, a non-invasive, privacy-sensitive technology that automatically uncovers geographic information, connection speed, domain name, ISP, language and other characteristics about online users based solely on their IP addresses. This knowledge enables online businesses to customize content for more accurate and profitable online interactions, making it ideal for targeted advertising, content localization, geographic rights management, local search and enhanced analytics. Digital Element’s patented IP Intelligence solution with its exceedingly accurate geolocation capabilities is used by industry-leading advertising networks, web publishers, search engines, social networks, e-tailers, analytics platforms, and online enterprises around the world to revolutionize the way people experience the Internet. Digital Element is a business unit of Digital Envoy, part of Landmark Interactive, a Landmark Media Enterprises Company. For more information about Digital Element, visit http://www.digital-element.net.
BlueKai created the world’s largest and highest quality online intent data exchange to better connect advertisers with their target consumers online. BlueKai aggregates valuable shopping and research activities across the Internet, offering non-personally identifiable actionable data to marketers, ad networks, and publishers on over 200 million retail, travel, auto, education and financial product shoppers online. In addition, through strategic partnerships with top-tier data providers – who earn revenue in a privacy friendly way – the BlueKai Exchange gives marketers access to over 10,000+ combinations of intent, demographic, geographic, lifestyle, B2B data and additional segments. The privately held company is based in Bellevue, WA, and is a recipient of the AlwaysOn 2009 OnMedia 100 award as a Technology Innovator in Advertising, and the OnMedia 100 Top Private Companies. More information can be found at www.bluekai.com.
Datonics is the leading online aggregator and distributor of highly granular purchase-intent, search and life-stage data. Datonics data enables the delivery of relevant advertisements to consumers based on their recently observed behavior and attributes. With a keyword-driven taxonomy and proprietary data classification algorithms, Datonics provides partners with over 300 prepackaged audience segments and a virtually unlimited number of custom keyword segments (post-search retargeting) for driving results and meeting clients’ awareness, engagement, and conversion objectives. Datonics is headquartered in New York City and is a member of the Network Advertising Initiative (NAI). For more information, please visit www.datonics.com.