Core Audience Integrates with Evidon to Offer Brands Increased Transparency and Data Security

Deal Gives Core Audience Clients Access to Industry-leading Evidon Encompass™ Technology NEW YORK — February 25, 2013 — Core Audience, the industry’s first data management platform (DMP) built for brands, today announced a first-of-its kind partnership with Evidon that empowers brands to…

Core Audience Announces Data Partnerships with Datonics and IXI Services

Alliances generate enhanced marketing insights for Core Audience customers NEW YORK – November 29, 2012 – Core Audience, the industry’s first data management platform (DMP) built for brands, partners with data firms Datonics and IXI Services, a division of Equifax,…

Hearst Digital Media Launches Private Audience Exchange Powered by Pubmatic

Hearst Will Now Make Available to Its Advertisers and Agencies Audience Level Targeting at Scale NEW YORK – June 26, 2012 – Hearst Digital Media, a unit of Hearst Magazines that represents a portfolio of 25+ digital brands including Cosmopolitan,…

Core Audience Launches as the First
 Audience Management Platform Built for Brands

DMP formerly known as Red Aril appoints iCrossing’s Adam Lavelle as CEO NEW YORK – June 25, 2012 – Core Audience, previously known as Red Aril, today launched as the industry’s first software as a service audience management platform designed…

iCrossing Acquires Red Aril

Data Management Platform (DMP) to Deliver Audience Intelligence and Optimization in Real Time NEW YORK – December 7, 2011 – iCrossing, a global digital marketing agency, today announced the acquisition of Red Aril, a leading data management and audience optimization platform…